Listen Up Devs! My Favourite Podcasts for SEO, Web Development & Internet Marketing
Like many in my field, one of my ongoing battles is imposter syndrome: the notion that everyone knows what they’re doing and I somehow don’t belong. It’s a common neurosis that folks of every industry can relate to.
To combat this, I spend my free time absorbing SEO and marketing tips in the hope that some of it sticks.
In other words, I listen to loads of podcasts.
In no particular order, here are some of my favourites…
Best SEO Podcast by EWR Digital
Episode Length: 30 – 60mins
Dubbed “Unknown Secrets of Internet Marketing”, I love this podcast because it’s so lively and high-spirited. Hosts Matt Betrum and Chris Borroughs talk about SEO with an energy you’d expect in sports punditry.
In each episode Matt and Chris dissect a popular SEO article on the Internet. They can stretch a 20 point checklist into 60 minutes of in-depth analysis, with plenty of jokes along the way. PITF to you guys.
Search News You Can Use with Marie Haynes
Episode Length: 45 – 60mins
I have a penchant for the straightforward “expert talking into a microphone” format. From Dan Carlin to Farnoosh Torabi, there’s something reassuring about one person drilling into the detail: no flash, no gimmicks.
Week after week, Marie Haynes puts out SEO industry news, case studies and her personal theories on Google’s ever-changing algorithm.
SEO 101 by Stepforth
Episode Length: 30 – 70mins
Longer in length and studious in tone, SEO 101 gives listeners a thorough catch-up of industry news and Google core updates. Listening to SEO 101 is like tuning in to the 10 o clock news: it’s reliable, thorough and leaves you feeling up to date with current affairs.
Search With Candour
Episode Length: 25 – 45mins
SEO wizard Mark Williams Cook seems to be everywhere at once. When he’s not organising Search Norwich, running a successful agency or imparting unsolicited SEO tips to LinkedIn, Mark hosts the ever helpful podcast Search With Candour.
Recorded in Norwich, my home turf, Search With Candour is both authoritative and relatable. Content ranges from guest interviews, discussion with Mark’s colleagues and selected highlights from Search Norwich’s guest speakers.
Example: Wix SEO with Mordy Oberstein
Duct Tape Marketing
Episode Length: 15 – 30mins
The interview format done properly. Each episode host John Jantsch invites a different guest to talk about marketing and managing a business. Topics are broader than other podcasts on this list: hype, hiring, business growth and trusting your gut. At 15 – 30 minutes a pop it’s a good listen for short breaks and getaway cycle rides.
Example: 2021 Trends for Small Businesses
Episode Length: 25 – 70mins
Probably my favourite of the bunch. Instructors Scott Talinski and Wes Boss talk about the day-to-day challenges of being a web developer: from learning new scripts and workflows to running your business, staying healthy and managing clients.
I find this podcast hugely relatable; Syntax FM has been my companion through many afternoon slogs.
Example: Mental Health & Dev
Episode Length: 4 – 8mins
At under 10 minutes per episode, this podcast is easy to put on while you brew a coffee. Not all of it is relatable and some of the advice is a little “SEO guru” for my tastes. Nonetheless, there are still plenty of useful tips in these bite-sized episodes.
Think Like a Hacker
Episode Length: 10 – 35mins
To sleep easier, I like to keep abreast of website security news. Wordfence’s “Think Like a Hacker” podcast unpacks the latest in malware, plugin vulnérabilités and WordPress exploits. It’s a timely reminder to limit plugins and harden WordPress to avoid hacking attempts.
Well, that’s it so far! If you host a podcast or have a recommendation then do let me know.